Salesforce VS Nimble - Jun 2024

Shlomi Lavi / updated: Jun 04, 2024

We publish unbiased reviews. Our opinions are our own and are not influenced by payments from advertisers. This article includes contributions from OpenAI's ChatGPT. This content is reader-supported, which means if you leave your details with us, we may earn a commission. Learn why ComparesTo is free .

Functionality

Salesforce CRM and Nimble CRM both offer comprehensive customer relationship management tools.

Salesforce and Nimble both provide contact management features to organize and track customer interactions.

One key difference is that Salesforce is known for its extensive customization options and scalability, while Nimble is praised for its simplicity and ease of use.

Another difference is that Salesforce offers a wide range of integrations and add-ons, while Nimble focuses more on social media integrations.

Pros and Cons

Salesforce pros: highly customizable, extensive feature set, suitable for large enterprises.

Salesforce cons: can be complex and overwhelming for small businesses, higher pricing compared to Nimble.

Nimble pros: user-friendly interface, affordable pricing, strong social media integration.

Nimble cons: lacks advanced customization options, may not scale well for large organizations.

Pricing

Salesforce offers various pricing plans ranging from $25 to $300 per user per month, with additional costs for add-ons and support.

Nimble CRM is priced at $19 per user per month for the standard plan and $25 per user per month for the business plan, with discounts for annual subscriptions.

Estimated total cost for 1 user: Salesforce - $25 to $300, Nimble - $19 to $25; 10 users: Salesforce - $250 to $3000, Nimble - $190 to $250; 100 users: Salesforce - $2500 to $30000, Nimble - $1900 to $2500.

User Interface

Salesforce offers a comprehensive desktop and mobile interface with a focus on customization and flexibility.

Nimble provides a user-friendly and intuitive interface for both desktop and mobile users, emphasizing ease of use and quick access to information.

Integration

Salesforce supports integrations with popular tools like Microsoft Outlook, Gmail, Slack, and Mailchimp.

Nimble CRM integrates with social media platforms such as Twitter, Facebook, and LinkedIn, as well as Google Workspace and Mailchimp.

Scalability

Salesforce is highly scalable and can accommodate the needs of small businesses to large enterprises with thousands of users.

Nimble CRM is more suitable for small to medium-sized businesses and may face limitations in scalability for larger organizations.

Security

Salesforce CRM has won awards for its robust security features, including encryption, role-based access control, and regular security audits.

Nimble CRM also prioritizes security with measures like data encryption, secure data centers, and regular security updates.

Reporting and Analytics

Salesforce offers advanced reporting and analytics capabilities, including customizable dashboards, sales forecasting, and pipeline tracking.

Nimble provides essential reporting features like activity reports, contact insights, and performance tracking.

Support and Maintenance

Salesforce offers SLAs, online documentation, community forums, and chat support for its users, ensuring timely assistance and troubleshooting.

Nimble CRM provides email support, knowledge base articles, and video tutorials for users, with a focus on self-service and user-friendly support resources.

Training and Implementation

Training for Salesforce CRM can take several weeks depending on the complexity of customization and feature adoption, with additional costs for personalized training programs.

Nimble CRM implementation is relatively quick and straightforward, with minimal training required due to its intuitive interface and simplified workflows.

Flexibility

Salesforce CRM supports growth and can accommodate a wide range of users, with no strict limits on the number of users for its plans.

Nimble CRM is more tailored for small to medium-sized businesses and may face scalability challenges for large enterprises with extensive user bases.

Data Migration

Salesforce provides tools and resources for data migration, including data loaders and migration services, to assist users in transferring their existing data seamlessly.

Nimble CRM also offers data migration assistance to help users transition from their previous CRM systems with minimal disruption.

Mobile Access

Salesforce offers a dedicated mobile application for both iOS and Android devices, providing a streamlined user experience and full access to CRM features on the go.

Nimble CRM also offers a mobile app for iOS and Android users, enabling quick access to contacts, tasks, and social media integrations from anywhere.

Cloud-based or On-premise

Both Salesforce CRM and Nimble CRM are cloud-based solutions, offering flexibility, scalability, and accessibility from any device with an internet connection.

Vendor Reputation

Salesforce CRM was launched in 1999 and boasts millions of customers and users worldwide, establishing itself as a market leader in the CRM industry.

Nimble CRM has gained popularity since its launch in 2009, serving thousands of users and earning recognition for its social CRM capabilities.

Industry Certifications

Salesforce CRM has received awards such as the CRM Market Award and the TrustRadius Tech Stack Awards, highlighting its innovation and excellence in the CRM market.

Nimble CRM has been recognized with awards like the Small Business Influencer Award and the PCMag Editors Choice, underscoring its value and impact on small businesses.

User Reviews

Salesforce CRM generally receives positive feedback from users for its robust features, customization options, and scalability, earning a user sentiment score of 85 out of 100.

Nimble CRM is praised for its simplicity, ease of use, and social media integrations, garnering a user sentiment score of 78 out of 100 based on online reviews.

Technical Requirements

Salesforce CRM may require dedicated servers for large-scale implementations and may involve IT personnel for customization and maintenance of the system.

Nimble CRM has minimal technical requirements and can be easily set up and managed without extensive IT support, making it ideal for small businesses with limited resources.

Implementation Timeline

On average, Salesforce CRM implementation can take several weeks to months, depending on the complexity of customization and data migration, with vendor support available for the process.

Nimble CRM can be implemented relatively quickly within a few weeks, with straightforward setup and minimal training required, ensuring a smooth transition for users.

Vendor Stability and Compliance

Salesforce and Nimble are established vendors with a solid track record of stability, compliance with industry standards, and commitment to data security and privacy regulations.